grounds x Camila Cabello: Exclusive Collab Shoes Now Available for Pre-Order!

grounds has teamed up with Grammy-nominated singer-songwriter Camila Cabello to launch the limited-edition "MOOPIE x Camila Cabello" shoes, available for pre-order from Friday, November 22, 2024. This collaboration brings a personal touch, with Cabello herself actively involved in the design process. The project came to life after Cabello, a longtime fan of grounds' playful and unique aesthetics, approached the brand with the idea.

Pre-Order Period: November 22, 2024 (Fri) – December 27, 2024 (Fri)
Shipping Date: Late June 2025
Pop-Up Store: December 12, 2024 (Thu) – December 27, 2024 (Fri)

MOOPIE x Camila Cabello　¥46,200 (tax included)
Available Sizes: 22cm – 30cm

Cabello has often been spotted wearing grounds shoes, incorporating them into her personal wardrobe. This collaboration not only celebrates her love for the brand but also introduces a unique fusion of her creative vision and grounds' innovative design.

This special release reimagines grounds' popular "MOOPIE JAWS" silhouette in an exclusive ice-blue hue inspired by Cabello's latest album, C,XOXO. Named "Blue Hour," the color represents the serene Miami ocean, vibrant neon lights, and the energy of the city's nightlife—elements closely tied to Cabello's roots. Adding a distinctive touch, the shoes feature her signature logo on the insole and heel tab.