Tick-Tock with Kuromi: BABY-G's Playful Gothic Collaboration

BABY-G＋PLUS is teaming up with Sanrio’s iconic Kuromi for a special collaboration model, the “BGD-10KKM”, set to release on December 20, 2024.

Kuromi, the brand ambassador for BABY-G, takes center stage in this stylish and playful collaboration. The watch features an all-black base with purple accents on the charm holder, perfectly complementing Kuromi’s signature aesthetic. Special “BG” lettering and Kuromi-inspired motifs add a unique touch to the design.

BABY-G x Kuromi Collaboration Watch BGD-10KKM  ¥16,500

The new BABY-G＋PLUS series allows dual functionality: it can be worn as a wristwatch or transformed into a bag charm by removing the bezel and band. By attaching the center case to the included silicone holder, it doubles as an accessory for your clothes or bags.

Additional features include Kuromi’s face lighting up on the LCD when the light is activated, her adorable back view hidden beneath the removable strap, and a 30th-anniversary logo engraved on the back plate. Every detail brims with Kuromi's playful energy.

For customization lovers, the set also includes decorative band loops and original stickers, letting you personalize your timepiece to suit your style.